With over 30 years of international and national media experience, producing media products for ourselves and a varied client base, we have accumulated a wealth of knowledge, resources, and skills that can be drawn upon in order to produce a publication or media vehicle to suit your needs.
Our Expertise Includes:
Supplying end-to-end publishing solutions from conception through to distribution.
The ability to buy paper and print extremely competitively due to our established business base and knowledge.
Understanding the need to create content that people find informative, absorbing and insightful.
Organising exhibitions and events for ourselves and clients, from planning and marketing through to attendance and review.
Leveraging advanced technology and data analysis to optimize distribution, ensuring our content reaches the target audience at the right time and place.
Client And Contract Publishing
Experience in distributing via various channels including store networks, direct mail, newsstands, and digitally.
Specialist knowledge of the UK’s national newspaper groups, providing insights and strategies tailored for these specific media entities.
Advertising sales expertise with a focus on display, listings, and classified formats, creating diverse revenue streams.
Project management skills, demonstrating the ability to expand and contract our resources on demand to suit project needs.
Strong network relationships - Leveraging existing connections and forming new strategic partnerships within the industry to broaden distribution and advertising opportunities.
Digital Marketing Expertise - Proficient in utilizing digital marketing strategies such as SEO, SEM, social media campaigns, and email marketing to enhance visibility and boost sales.
Customer Relationship Management - Skilled in developing customer-centric strategies that enhance loyalty and retention, while also attracting new audiences.
Data Analytics - Utilizing analytics tools to monitor and measure the success of advertising campaigns, distribution efforts, and other operational activities, ensuring targets are consistently met and surpassed.
Business Structure Analysis
We have extensive experience of working with individuals and businesses to improve their performance through careful analysis of the existing business structure and culture. We offer specialist working knowledge to allow improvement to evolve.
We can offer objective advice and are conversant in ‘best practice’.
We can provide organisational change, management assistance, development of management coaching skills, technology implementation, strategy development, and operational improvement services.
For example, we reviewed and implemented a new sales structure and proposition for the Independent newspaper group, resulting in an average year-on-year increase in sales of 35% per year for three consecutive years.
Print Broking And Management
At H.M.I, we are your dedicated partner for all aspects of commercial printing. Acting not only as a print broker but also as a full-fledged, comprehensive print management solution provider, we meticulously handle every nuance of coordination and administration associated with each task.
Our services are predicated on ensuring a seamless experience for our clients. When entrusting us with your valuable projects, you can be confident that our team is committed to delivering the optimum level of quality. We fervently champion your interests and make it our mission to optimize your investment. Our meticulous attention to detail and vast industry experience equips us to secure the most competitive rates in the market, guaranteeing the absolute lowest prices for our clients.
In essence, with H.M.I, you’re not merely receiving a service. Instead, you become part of a collaborative journey, where your project is handled with the utmost care, your satisfaction is our benchmark of success, and your fiscal concerns are meticulously addressed. We ensure that every project we undertake is realized at its pinnacle of quality while keeping your budget concerns front and centre. Our relentless pursuit of excellence ensures that your prized projects are delivered not only to the highest standards of quality but also at the most cost-effective rates possible.
Award-Winning Brand Extensions
The inception of multiple award-winning brand extensions, bolstering an already robust media portfolio. This also includes new initiatives that add a unique spin on existing brand offerings.
An illustration of this would be The Really Useful Directory, a product of a fruitful collaboration with The London Evening Standard, along with other similarly successful partnerships that significantly enhance brand recognition and reach.
Tremendous growth in unique visitor numbers, achieved by a combination of effective SEO, compelling content, and a user-friendly interface that keeps visitors engaged and encourages repeat visits.
Activities that not only expand the user base, but also spur an influx of fresh interest in our offerings, driving unprecedented user engagement and customer satisfaction.
The successful generation of a staggering £250,000 of fresh sales revenue twice yearly, directly benefiting our clients and demonstrating our ability to deliver tangible financial results.
A proven track record of similar revenue generation projects, consistently surpassing targets, boosting sales, and enhancing customer satisfaction while staying committed to the clients' needs and goals.